Question 1

What counts as a recovered cart?

Accepted Answer

A recovered cart is counted when a customer who received a Cartback draw entry incentive through your Klaviyo abandoned cart flow completes their purchase. You only pay for successful recoveries.

Question 2

Do I need to offer discounts as well?

Accepted Answer

No. Cartback is designed to replace discounts with draw entry incentives. You can still offer discounts alongside Cartback if you choose, but the whole point is to give you an alternative that protects your margins.

Question 3

How do entries work?

Accepted Answer

When a customer completes checkout after receiving a Cartback incentive in your Klaviyo flow, they automatically receive an entry into the current week's prize draw. Each completed purchase equals one entry.

Question 4

Can I require a minimum spend?

Accepted Answer

Yes. You can configure a minimum value for a cart to qualify for the promo.

Question 5

Can I control which products or categories the promo applies to?

Accepted Answer

Yes. You can set filters to only allow the promo for specific products or categories.

Question 6

Does this require Shopify theme changes?

Accepted Answer

No. For the MVP, Cartback operates entirely through your Klaviyo flows. There are no Shopify theme modifications required. You install the Shopify app, connect Klaviyo, and add the Cartback promo to the Email action in your existing abandoned cart flow.

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